Tag: Online Community
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Community Strategy Design
I was first introduced to the concept of a design process in my sophomore year of college. I was taking a sculpture class and we were preparing to start on our self-portrait busts. Our professor had us read “The Universal Traveler” by Koberg & Bagnell, follow the process they describe in the book, and keep…
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Promoting & Sustaining the Value of Community Across the Organization (Community Value Part 4)
Note: this is the fourth and final post in a series about community value. If you missed “A Perspective on Community Value“, “Understanding the Community Opportunity“, or “Developing Community Strategy, Goals & Measurements“ I’d recommend starting there. In many organizations, community’s territory is often limited to an ill-defined middle ground between support and marketing functions. This…
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A Perspective on Community Value (Part 1 of a Series)
This is the first of a four-part series on the topic of community value. The series is based in large part, on the output of a series of small-group working sessions and primary research that began in 2018, as well as learnings and observations from my career. A Personal Perspective I’ve worked with some form…
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Developing a Transformational Community to Lift Families Out of Poverty with Jorge Blandón
Leaders often use the word “transformation” to describe a small or incremental change, but the definition is “a thorough or dramatic change in form or appearance”. When using the phrase “Transformational Communities”, my intention is to define these communities as having a profound and thorough change effect on participating stakeholders. One of the most interesting…
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A Human-Centered Approach to Digital Leadership with Lauren Vargas, PhD
Too often the deployment of digital strategies and tools begins humans conforming to technology limitations instead of technology being deployed intentionally in the service of human needs and opportunities – a human-centered approach. Dr. Lauren Vargas joins me on the Cohere podcast to discuss bringing humans back into the center of the “digital transformation” conversation…
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Expert Interviews From the Customer Community 1.0 Era (’07-’09)
It’s clear that the Corvid-19 Pandemic will drive the global economy into a recession. Periods of economic turbulence tend to have a catalytic effect on the role of online communities and related social and network-based experiences. In particular, it seems public participation increases, followed by corporate investment. We saw this play out with the investment…