Tag: Forums

  • The evolving role of the Community Manager

    Cross posted from the OC Report: The topic of online community team organizational structures seems to be getting increasingly hot. The two main questions seem to be: • Where does the community team “belong” in a corporate structure? • What are the roles on that team? I’ve explored the former a couple of times, so…

  • Discussion Groups: The catalyst for developing your community strategy

    If you are currently developing your company’s online community strategy, and are struggling with all of the options available to you, a project to benchmark your discussion group experience is a great place to start. The members of your discussion groups will likely not only contain your most ardent evangelists (and probably most vocal critics),…