Bill Johnston – Page 3 – Notes on Community, Collaboration and Design

The Cohere Podcast: Episode 2 – Navigating the Global Broadband Internet’s Opportunities & Vulnerabilities with Jim Cashel

Over the past 25 years, the Internet has become a central part of our everyday lives. Even so, there are still over three billion people in the world who don’t have access to broadband internet. Thanks to a combination of new technologies, this will change rapidly over the next 5 years. This change will open…

February 4, 2020
The Cohere Podcast: Episode 1 – Exponential Technologies and Online Communities with Kent Langley, CSO of OpenExO

Welcome to the inaugural episode of the Cohere Podcast! I’m very excited to bring you this discussion about the effects of exponential technologies with my good friend Kent Langley, CSO of OpenExO. Broadband and wireless Internet connectivity are now commonplace in the developed world, but this wasn’t always the case. At the beginning of the…

February 4, 2020
2020 AI & Communities Research Project – Survey Now Open

I’m excited to announce the second round of Structure3C’s AI & Communities research. This research builds on our foundational project in 2018 (more on this below) and comes at a critical time when global internet connectivity races towards 100% coverage, and algorithms and non-human actors play an increasingly central role in this global human network.…

December 16, 2019
Beyond Ideas: Building Collaborative Innovation Communities

Open Innovation Communities – where companies and customers collaborate on ideas for new products and services – can be one of the most valuable ways to invest in community engagement. Unfortunately, this type of community is also one of the most difficult to get right. Many companies have experimented with this type of Open Innovation…

October 22, 2019
Influencer Apocalypse? No, But There Is a Community Opportunity

To say current conversations about influencer marketing are heated would be an understatement. With estimates of influencer marketing industry size ranging well into the billions of dollars, “influencers” certainly seem to be on the minds (and in the budgets) of marketers. Let’s be honest – influencer marketing currently seems to be a bit of a…

August 13, 2019
Customer Communities Are Critical For Business Transformation

The last few years have seen big brands make extraordinary investments in developing massive “digital transformation” and social media programs. On one hand, these programs have yielded moments of customer connection, advocacy and insight. Unfortunately, for the majority of programs reliant on mass social platforms like Facebook and Twitter, organic reach has dropped effectively to 0 and companies are now forced to…

June 26, 2019
Aligning Your Enterprise Community Strategy With Your Customer’s Career Journey

Use these three contexts to help create a bigger and better future for your company’s community.

June 15, 2019
The Value of Community Ecosystems

In short: many organizations are missing the community opportunity because of a short sighted focus on transactional value in the context of specific use cases. Growth-minded companies are fully embracing community as a concept and integrating community ecosystem development practices into the fabric of their business with great success.

March 5, 2019
AI Use Cases For Communities & Networks

For business leaders shaping online community strategy, AI holds promise to help solve two of the biggest challenges with online communities: 1) Quantifying the value of community investment and delivering timely and actionable insight and 2) Managing large networks of relationships at scale.

July 26, 2018
Developing Communities for Collaborative Innovation

This is a short post to recap the online workshop I did with David Spinks of CMX about developing Collaborative Innovation Communities. Below you will find an overview of the session, the slide deck from the session, a link to the companion worksheet and the working list of brand-based CI communities and innovation platforms we’ve…

May 9, 2018