Category: Design

  • Attributes of Thriving Online Communities

    I got my start building online communities in 1999 with the launch of TechRepublic.com. We grew from a cold start of 0 to 2 Million members in less than 2 years before being acquired by Gartner – it was an insane ride. I was first asked the question of (more or less) “What makes a […]

  • Slides: Building Sustained Community Engagement: from eMarketing Summit Portland

    Building Sustained Community Engagement View more presentations from Bill Johnston

  • Evolving to Social Business (and beyond)

    Most organizations are well into the process of incorporating social media into their day to day business – and many are starting to wrestle with the challenges and opportunities of being “social” over the long haul: the resource commitment, the necessary changes in leadership and culture, and the responsibility to engage in  conversation, collaboration and community with customers, prospects, […]

  • How to Develop a Community Strategy

    INTRODUCTION: This post is targeted at folks just getting started with online community activities at their respective organizations. It is written with the brand or product-specific corporate communities in mind, but is somewhat applicable to independent communities and non profit organizations.A few key points to begin with: First, the working assumption here is that most […]

  • Miphone: love it, love it, love it

    I have had my iphone since around lunch today, when FedEx dropped it off. I have to say, I LOVE IT. I really haven’t even used it as a phone yet… I think I’ve made 2 calls all day. I seriously can’t stop picking it up. Ok, ok, I know I’m totally geeking out. What […]

  • Blogging & Design: Jesse breaks it down

    Jesse Thomas from Ogilvy breaks down his POV blogs in general, and blog design specifically. My takeaway after viewing: Why do we have SO many ugly babies out there? I think the availability of reaymade tools and hosted solutions has led to many of us who should know better (me included) accepting the “common” in […]