Category: Community Management

  • Speaking: #OCTribe Meetup | SF Jan27th

      Hi Folks – a quick post to let you know that I am leading a discussion at the #OCTribe Online Community Meetup in SF this Wednesday night. I’ve been involved with this meetup for many years, and it is an honor to be asked to speak! Description and registration information follow. I hope we […]

  • The Secret Ingredient for Customer Lifecycle Marketing? Community Management.

    Clearly Customer Lifecycle Marketing is incredibly valuable when all stages of the lifecycle are addressed. So what is the problem? Based on my direct experience and years of studying the intersection of marketing and online community, I would assert that building meaningful relationships at scale is still an undeveloped function in the majority of most organizations. The missing ingredient? Community Management.

  • My First Year as a Consultant and what 2016 Holds for Online Communities (I hope)

    Honestly, I wasn’t going to do this. I’m already rolling eyes at all the “prediction” posts. And there are way too many 2015 retrospectives to look back on… but I’m feeling optimistic and inspired! You are taking the time to read this – THANK YOU! I have had an incredible amount of support for my […]

  • Preview of the Brands & Collaborative Economy Research Project

    In March I embarked on a series of qualitative research projects to help organizations prepare for the disruption and opportunity emerging from the Collaborative Economy, and understand what resources they need to be successful. Wave 1 responses are in and the analysis is almost finished. I wanted to share a preview of the results to date. The full set of results will be published […]

  • The Collaborative Economy – A Comprehensive Overview from the P2P Foundation

    The Collaborative Economy – A Comprehensive Overview from the P2P Foundation

    I stumbled on the following report from the P2P Foundation, and it was too good (and comprehensive) not to share. The main caveat with the doc is that it was published in 2012 and not 100% current with trends… but with that said, the content is generally helpful, and the editors / researchers were very […]

  • Attributes of Thriving Online Communities

    I got my start building online communities in 1999 with the launch of TechRepublic.com. We grew from a cold start of 0 to 2 Million members in less than 2 years before being acquired by Gartner – it was an insane ride. I was first asked the question of (more or less) “What makes a […]

  • An Update on the Online Community Unconference 2013 #OCU2013

    I wanted to provide a quick update regarding the Online Community Unconference that we are putting together in Mountain View on May 21. It has been an amazing experience to reconvene the “community of community managers” that were first brought together during the period Forum One hosted these events, and inspiring to see the new […]

  • Announcing the Online Community Unconference 2013 – We’re Back!

    File under: blog posts I never thought I would be writing – but excited that I am. It’s been an interesting journey to get here (and I’m certain it will continue to be), but I’m very pleased to announce that we will hosting the Online Community Unconference in Mountain View, CA on May 21ist. > You […]

  • #CMAD 2013 and Sharing Some Appreciation

    Today (ok, technically tomorrow) is Community Manager Appreciation Day, or #CMAD. As I mentioned before, Jeremiah Owyang will be tracking the global celebration via his blog: 4th Annual Community Manager Appreciation Day: Jan 28, 2013 In my last post about #CMAD, I encouraged everyone participating to “find there own A”: I originally chose to support […]

  • Supporting Community Manager Appreciation Day #CMAD

    First established in January of 2010, Community Manager Appreciation Day (#CMAD) is held on the 4th Monday of January to celebrate the role of Community Manager. The celebrations range from small acts of gratitude, like thanking a staff community manager with a note, to major events and meetups all over the world. Jeremiah Owyang, the event’s […]