Category: blogging
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Starting the New Year Off Right: 5 Questions to Ask Yourself About Your Community
This is cross-posted from the OC Report. In the spirit of the new year, I wanted to encourage community managers, strategists and teams to do a bit of self-reflection on the old (2007) and planning for the new (2008). The following are five key questions you and your team might explore in the coming weeks. […]
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Metrics: Page Views Out, Time On Site In
Nielsen/NetRatings is dropping page views as a key site ranking metric, PaidContent.com and the AP report: Now, news that Nielsen/NetRatings is planning a major shift in web metrics, moving, according to the AP, from page views as the key metric to time spent on a site. This new approach will likely shake up current rankings, […]
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Blogging’s A-list – Off with their heads?
Cross-posted from the Online Community Report. A cry for revolution was heard over the July 4th holiday this week, for the era of the A list bloggers to come to an end. It all started (i think) with Kent Newsome’s pretty hilarious spoof on the Declaration of Independence, the Declaration of Blogging Independence, where he […]